Why the pentagon knows me as the guy who carries bricks into meetings
The art of storytelling is as old as stories themselves, but it’s often lost in science and engineering, and we need more in biotech.
The first time I walked into a meeting at the Pentagon with a brick in my hand, the entire room looked at me like I was crazy. I had also just run nearly a half a mile through the building to get to my meeting, and I was sweating and out of breath when I ran into the room. To make things worse, when I put the brick down on the table, it made a thud loud enough to be heard in the room next door.
But to my surprise, that thud was enough to change the minds of everyone in that meeting.